Monday, February 15, 2010

best wrinkle cream? One of the first embedded characteristics of consumers in this market is that they have an extremely powerful desire to resist aging, and keep a youthful look. This need is so strong that people end up in therapy as they age, as their faces and bodies change despite their vigorous efforts to stop the process. The easy thing for people to do is to buy products that claim they can do this magical feat. We want so badly for there to be a magic button we can push that takes years off our faces that we keep buying and buying. Surely, if the human race could shed its innate desire to resist aging, there would be a whole lot less wrinkle creams on TV and in magazines.

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